I like the connection with someone else's story. They are often quite intimate stories, and they share it with you, a total stranger, to transform it into an art piece of your own. Which in turn becomes something intimate for you too. When you're working with more big/corporate clients, it's less about emotions and intimacy, and when you're dealing with personal projects, you're never really sure if it will connect deeply with your audience. With Dreame, the cool thing is it's going to these peculiar bridges between your art and someone else's world. That's the beauty of it.